Knitwear Market
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Global Knitwear Market Report Segmented By Product Type,By Material, By Price Range,By Fashion Trend ,By End-User,By Distribution Channel and By Region 2031

  • Published Date : 2025-02-03
  • Pages : 350
  • Report Id : 40584
  • Categories : Consumer Goods

The global Knitwear market is experiencing substantial growth, driven by rising consumer preference for comfortable and sustainable apparel, along with increasing disposable incomes fuelling demand for premium knitwear products. As of 2024, the Knitwear market size is reach USD 780.21 Bn and is projected to grow at a CAGR of around 12.86% over the forecast period. This growth is supported by the increasing popularity of eco-friendly and comfortable fashion choices, which resonate with health-conscious and sustainability-focused consumers. The rising trend of consumers opting for premium and sustainable knitwear is also contributing to this rapid expansion. The evolving market presents significant opportunities for brands to innovate in design and sustainability, catering to a broad range of consumer preferences. According to the Knitwear Market Forecast, the market is expected to surpass USD 1,820.24 billion by the end of 2031.

Market Dynamics:

The global Knitwear market is witnessing significant growth, largely driven by the expansion of e-commerce platforms offering diverse knitwear collections. The convenience of online shopping, coupled with a vast selection of styles and sustainable options, has contributed to increased consumer adoption. Additionally, rising disposable incomes have fueled demand for high-quality, premium knitwear, further accelerating market growth.

However, the market also faces challenges, particularly seasonal demand fluctuations that impact inventory management. Knitwear sales tend to peak during colder months, leading to stock management difficulties and potential overproduction during off-seasons. Moreover, global supply chain disruptions and fluctuating raw material costs pose additional restraints on market expansion. Despite these challenges, there are substantial opportunities for growth. Expansion into emerging markets with untapped consumer bases presents a significant avenue for companies looking to establish a strong presence in regions with rising fashion awareness and economic growth. Additionally, advancements in fabric technology are enhancing product functionality, with innovations such as moisture-wicking, temperature-regulating, and biodegradable materials gaining traction. Brands also have the opportunity to collaborate with fashion influencers and celebrities, leveraging their influence to drive brand visibility and consumer engagement.

Key trends shaping the global Knitwear market include an increased focus on gender-neutral knitwear designs, catering to the growing demand for inclusivity and diversity in fashion. Additionally, the adoption of 3D knitting technology is revolutionizing production by enabling precise, waste-free manufacturing, reducing material waste, and improving sustainability. As consumer preferences continue to evolve, brands that prioritize innovation, sustainability, and digital expansion are expected to gain a competitive edge in the market.

Segmentation:
• By Product Type:
o Knit Tops
o Knit Bottoms
o Intimates
o Activewear
o Outerwear
o Knit Dresses
• By Material:
o Cotton
o Wool
o Synthetic Fibers
o Blended Fibers
o Others
• By Price Range:
o Premium
o Mid-Range
o Economy
• By Fashion Trend:
o Fast Fashion
o Sustainable/Fair Trade
o Luxury Fashion
• By End-User:
o Men
o Women
o Children
• By Distribution Channel:
o Online Retail
o Offline Retail
o Direct Sales
• By Region:
o North America
o Europe
o Asia-Pacific
o South America
o Middle East and Africa

Segmental Analysis:

The knitwear market analysis provides a comprehensive evaluation of key industry segments. Based on product type, the market is categorized into knit tops, knit bottoms, intimates, Activewear, outerwear, and knit dresses. Knit tops, with an estimated market valuation of USD 276.92 billion, are expected to dominate the global knitwear market, driven by their widespread consumer preference and versatility across multiple fashion categories. The segment is projected to account for approximately 12.40% of the total market in 2024. This dominance is attributed to the increasing demand for casual and comfortable apparel, as knit tops remain a fundamental component of both everyday wear and the rapidly expanding athleisure segment. Knit dresses are anticipated to register the highest growth rate, securing a market share of approximately 13.89%. The segment’s expansion is fueled by the growing consumer inclination toward stylish yet comfortable fashion, as well as the increasing adoption of knit dresses for both casual and formal wear. Additionally, shifting consumer preferences towards versatile and aesthetically appealing knitwear are further contributing to the accelerated growth of this segment.

The global knitwear market is segmented based on material into cotton, wool, synthetic fibres, blended fibres, and others. Wool segment is expected to lead the global knitwear market with a projected market valuation of USD 231.05 billion in 2024. This dominance is attributed to wool's premium quality, excellent insulation properties, and strong consumer preference for warm, breathable fabrics. Wool continues to be a preferred material in high-end and winter apparel, maintaining a significant share in the knitwear market. Blended fibres are anticipated to experience the highest growth, with a projected CAGR of 13.10% from 2025 to 2031. The segment's expansion is driven by increasing consumer demand for fabrics that offer durability, enhanced comfort, and superior performance. Blended fibres are gaining traction among consumers who seek knitwear that combines the strengths of multiple materials, such as flexibility, moisture-wicking properties, and cost-effectiveness.

The mid-range segment is expected to hold the largest market share in the global knitwear market, with a projected market valuation of USD 307.72 billion in 2024. This segment is anticipated to maintain a dominant position due to its broad appeal across various consumer demographics, offering a balance of quality and affordability. The mid-range segment is projected to grow at a robust CAGR of 13.07% during the forecast period, driven by increasing consumer preference for versatile, high-quality knitwear at an accessible price point. The economy segment, valued at USD 252.88 billion in 2024, is also expected to experience strong growth, with a CAGR of 13.17% during the forecast period. This growth is fueled by rising demand for budget-friendly knitwear, particularly in price-sensitive markets where consumers are seeking value for money without compromising on style or comfort.

The global knitwear market is segmented based on fashion trends into fast fashion, sustainable/fair trade, and luxury fashion. The fast fashion segment is projected to lead the market, with an estimated valuation of USD 360.99 billion in 2024. This dominance is attributed to fast fashion's ability to rapidly respond to changing consumer preferences and deliver affordable, trendy apparel. Its popularity remains high due to the demand for cost-effective, fashionable options that are produced at a quick pace to meet ever-evolving market trends.

The sustainable/fair trade fashion segment is anticipated to experience robust growth, with a forecasted CAGR of 13.45% during the forecast period. This growth is largely driven by a growing consumer focus on sustainability and ethical production practices. As consumers become more environmentally and socially conscious, there is a clear shift towards eco-friendly and ethically sourced knitwear, making sustainable fashion increasingly influential in shaping the future of the market.

The global knitwear market is segmented by end-user into men, women, and children. The women's segment, projected to reach USD 260.79 billion in 2024, is expected to dominate the market. This dominance is driven by the high consumer demand for versatile and fashionable knitwear, which remains a key element in both every day and seasonal wardrobes. Women’s knitwear spans across multiple categories, including casual wear, formal attire, and athleisure, contributing significantly to its market share.

The children’s segment is forecasted to experience the highest growth, with a projected CAGR of 13.12% during the forecast period. This growth is fueled by increasing demand for comfortable, durable, and stylish knitwear tailored for children, as well as a heightened focus on functional apparel that balances both aesthetic appeal and practicality.

The global knitwear market is categorized by distribution channel into online retail, offline retail, and direct sales. The direct sales channel is set to lead the market, with a projected valuation of USD 326.78 billion in 2024. This dominance is driven by the growing consumer preference for direct interactions with brands, offering personalized shopping experiences and fostering stronger customer loyalty.

The online retail segment is also expected to experience robust growth, with a projected CAGR of 13.39% during the forecast period. This growth is primarily attributed to the increasing shift towards e-commerce, where consumers value convenience, a wide range of options, and competitive pricing, positioning online retail as a key driver in the knitwear market's expansion.

The global knitwear market is segmented by region, with North America, Europe, and the Middle East & Africa expected to lead in 2024. North America is projected to hold a significant market share, valued at USD 260.81 billion, and is anticipated to grow at a CAGR of 13.05% during the forecast period. This growth is driven by strong consumer demand for both casual and high-performance knitwear, supported by a well-established retail infrastructure and increasing interest in athleisure trends. Europe follows closely, with a projected market value of USD 194.87 billion in 2024 and a CAGR of 13.18%. The region’s strong fashion industry, growing sustainability initiatives, and increasing preference for eco-friendly and functional knitwear contribute to its solid market position. The Middle East & Africa is also expected to experience significant growth, with a projected CAGR of 13.45%, the highest among the top regions. This growth is largely attributed to an expanding middle-class population, rising disposable incomes, and a growing appetite for fashion-forward and versatile knitwear in the region.

Competitive Analysis:

The global knitwear market is relatively consolidated, with key players contributing significantly to the overall market share. Leading companies in the industry include ALO, AEO, Columbia, Levi Strauss, Patagonia, M&S, PVH, Kontoor, VS, Uniqlo, Hugo Boss, Chicos, Under Armour, Lacoste, Aritzia, Gymshark, and TESCO, among others. These major players are actively engaging in strategic initiatives, such as product launches, partnerships, and acquisitions, to strengthen their positions and expand their market presence. Their ongoing efforts contribute to the continued growth and evolution of the global knitwear market.

Some of the key developments are as follows:

  • In November 2024, Uniqlo revealed plans to expand production and sourcing in India. The company aims to meet the rising global demand by increasing local sourcing. This expansion is expected to enhance supply chain efficiency, catering to both the domestic market and international exports, while leveraging India’s growing middle class.
  • In January 2025, HUGO BOSS launched the BOSS ONE Bodywear collection, starring David Beckham. Directed by Mert and Marcus, the campaign features Beckham in a cinematic setting. The collection includes premium men’s essentials in black and white. It will be available from February 1, 2025, online and in stores globally.

The global Knitwear market is experiencing notable growth, driven by a shift in consumer preferences towards sustainable, comfortable, and premium apparel. This is fueled by increased disposable incomes and the rising demand for eco-friendly fashion. E-commerce platforms are expanding, offering a broad range of knitwear, while advancements in fabric technology, such as moisture-wicking and biodegradable materials, further enhance product appeal. While challenges like seasonal demand fluctuations and supply chain issues remain, the industry’s focus on innovation, sustainability, and digital expansion presents immense opportunities. The market's future growth is also supported by the rise of gender-neutral designs and the popularity of knit dresses and activewear.


Market Taxonomy

Regional Coverage

1. Executive Summary

1.1. Market Definition

1.2. Market Introduction

1.3. Segmental Analysis (%), 2024

2. Research Methodology

3. Market Forecast

3.1. Market Value Projection 2025 – 2032 (USD Mn) and Y O Y Growth (%)

3.2. Incremental $ Opportunity

4. Global Knitwear Market Analysis By Product Type

4.1. Introduction

4.2. Historical Market Size (USD Mn) Analysis 2019 2023 By Product Type

4.3. Market Attractiveness Analysis By Product Type

5. Global Knitwear Market Analysis By Material

5.1. Introduction

5.2. Historical Market Size (USD Mn) Analysis 2019 2023 By Material

5.3. Market Attractiveness Analysis By Material

6. Global Knitwear Market Analysis By Price Range

6.1. Introduction

6.2. Historical Market Size (USD Mn) Analysis 2019 2023 By Price Range

6.3. Market Attractiveness Analysis By Price Range

7. Global Knitwear Market Analysis By Region

7.1. Introduction

7.2. Historical Market Size (USD Mn) Analysis 2019 2023 By Region

7.3. Market Attractiveness Analysis By Region

8. North America Knitwear Market Analysis

8.1. Introduction

8.2. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Product Type

8.3. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Material

8.4. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Price Range

8.5. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Country

9. Europe Knitwear Market Analysis

9.1. Introduction

9.2. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Product Type

9.3. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Material

9.4. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Price Range

9.5. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Country

10. Asia Pacific Knitwear Market Analysis

10.1. Introduction

10.2. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Product Type

10.3. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Material

10.4. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Price Range

10.5. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Country

11. South America Knitwear Market Analysis

11.1. Introduction

11.2. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Product Type

11.3. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Material

11.4. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Price Range

11.5. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Country

12. Middle East and Africa Knitwear Market Analysis

12.1. Introduction

12.2. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Product Type

12.3. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Material

12.4. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Price Range

12.5. Historic Market Value 2020 – 2024 (USD Mn), and Forecast 2025 – 2032 (USD Mn), By Country

13. Market Structure Analysis

13.1. Company Market Share (%) Analysis, 2024

13.2. Tier Structure Analysis, 2024

14. Competition Analysis

14.1. Competition Dashboard

14.2. Company Profiles (15 Companies)

14.2.1. ALO

14.2.1.1. Overview

14.2.1.2. Product/Services Portfolio

14.2.1.3. Financial Overview

14.2.2. AEO

14.2.2.1. Overview

14.2.2.2. Product/Services Portfolio

14.2.2.3. Financial Overview

14.2.3. Columbia

14.2.3.1. Overview

14.2.3.2. Product/Services Portfolio

14.2.3.3. Financial Overview

14.2.4. Levi Strauss

14.2.4.1. Overview

14.2.4.2. Product/Services Portfolio

14.2.4.3. Financial Overview

14.2.5. Patagonia

14.2.5.1. Overview

14.2.5.2. Product/Services Portfolio

14.2.5.3. Financial Overview

14.2.6. M&S

14.2.6.1. Overview

14.2.6.2. Product/Services Portfolio

14.2.6.3. Financial Overview

14.2.7. PVH

14.2.7.1. Overview

14.2.7.2. Product/Services Portfolio

14.2.7.3. Financial Overview

14.2.8. Kontoor

14.2.8.1. Overview

14.2.8.2. Product/Services Portfolio

14.2.8.3. Financial Overview

14.2.9. VS

14.2.9.1. Overview

14.2.9.2. Product/Services Portfolio

14.2.9.3. Financial Overview

14.2.10. Uniqlo

14.2.10.1. Overview

14.2.10.2. Product/Services Portfolio

14.2.10.3. Financial Overview

14.2.11. Hugo Boss

14.2.11.1. Overview

14.2.11.2. Product/Services Portfolio

14.2.11.3. Financial Overview

14.2.12. Chicos

14.2.12.1. Overview

14.2.12.2. Product/Services Portfolio

14.2.12.3. Financial Overview

14.2.13. Under Armour

14.2.13.1. Overview

14.2.13.2. Product/Services Portfolio

14.2.13.3. Financial Overview

14.2.14. Lacoste

14.2.14.1. Overview

14.2.14.2. Product/Services Portfolio

14.2.14.3. Financial Overview

14.2.15. Aritzia

14.2.15.1. Overview

14.2.15.2. Product/Services Portfolio

14.2.15.3. Financial Overview

14.2.16. Gymshark

14.2.16.1. Overview

14.2.16.2. Product/Services Portfolio

14.2.16.3. Financial Overview

14.2.17. TESCO

14.2.17.1. Overview

14.2.17.2. Product/Services Portfolio

14.2.17.3. Financial Overview

15. Economic Scenario: Impacts on the Global Knitwear Market

15.1. Economic Impact on the Global Knitwear Market

15.2. Macro Economic Indicators

16. Market Background

16.1. Market Introduction

16.2. Regulatory Landscape

16.3. Forecast Factors: Relevance and Impact

16.4. Market Dynamics

16.4.1. Drivers

16.4.2. Restraints

16.4.3. Opportunities

16.4.4. Trends

16.4.5. Challenges

16.5. SWOT Analysis

16.6. PESTLE Analysis

16.7. Porter’s Five Force Analysis

16.8. Technology Roadmap

16.9. Premium Insights

17. Analysis and Recommendations

18. Research Methodology

19. Assumptions & Acronyms

List Of Figures

Figure 01: Global Knitwear Market Share Analysis (%), by Product Type, (2024)
Figure 02: Global Knitwear Market Share Analysis (%), by Material, (2024)
Figure 03: Global Knitwear Market Share Analysis (%), by Price Range, (2024)
Figure 04: Global Knitwear Market Value 2025-2032 (USD Mn) and Y-o-Y growth (2025-2032)
Figure 05: Global Knitwear Market Incremental $ Opportunity (USD Mn), 2025-2032
Figure 06: Global Knitwear Market: Market Attractiveness Analysis, by Product Type
Figure 07: Global Knitwear Market: Market Attractiveness Analysis, by Material
Figure 08: Global Knitwear Market: Market Attractiveness Analysis, by Price Range
Figure 09: Global Knitwear Market Share Analysis (%), by Region, 2020(H), 2025(E) & 2032(F)
Figure 10: Global Knitwear Market, Y-O-Y Growth, by Region, 2025(E) – 2032(F)
Figure 11: Global Knitwear Market: Market Attractiveness Analysis, by Region
Figure 12: North America Knitwear Market Share Analysis (%), by Product Type, (2024)
Figure 13: North America Market Share Analysis (%), by Material, (2024)
Figure 14: North America Knitwear Market Share Analysis (%), by Price Range, (2024)
Figure 15: North America Knitwear Market Value Forecast 2025 & 2032 (USD Mn)
Figure 16: Europe Knitwear Market Share Analysis (%), by Product Type, (2024)
Figure 17: Europe Market Share Analysis (%), by Material, (2024)
Figure 18: Europe Knitwear Market Share Analysis (%), by Price Range, (2024)
Figure 19: Europe Knitwear Market Value Forecast 2025 & 2032 (USD Mn)
Figure 20: Asia-Pacific Knitwear Market Share Analysis (%), by Product Type, (2024)
Figure 21: Asia-Pacific Market Share Analysis (%), by Material, (2024)
Figure 22: Asia-Pacific Knitwear Market Share Analysis (%), by Price Range, (2024)
Figure 23: Asia-Pacific Knitwear Market Value Forecast 2025 & 2032 (USD Mn)
Figure 24: South America Knitwear Market Share Analysis (%), by Product Type, (2024)
Figure 25: South America Market Share Analysis (%), by Material, (2024)
Figure 26: South America Knitwear Market Share Analysis (%), by Price Range, (2024)
Figure 27: South America Knitwear Market Value Forecast 2025 & 2032 (USD Mn)
Figure 28: Middle East and Africa Knitwear Market Share Analysis (%), by Product Type, (2024)
Figure 29: Middle East and Africa Market Share Analysis (%), by Material, (2024)
Figure 30: Middle East and Africa Knitwear Market Share Analysis (%), by Price Range, (2024)
Figure 31: Middle East and Africa Knitwear Market Value Forecast 2025 & 2032 (USD Mn)
Figure 32: Global Knitwear Market, Company Market Share (%) Analysis, 2024
Figure 33: Global Knitwear Market, Tier Structure Analysis, 2024

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